welcome, WE aRE SO HAPPY YOU'RE HERE!

BEAUTY WITHOUT COMPROMISE
In a category that’s crowded with brand promises, the Eufora voice stands out as honest, real and personal. It takes its cues from the vision of the company founders, Don and Beth Bewley, who, in 1997, started a hair care company built on a foundation of passion, integrity and caring.
As keepers of the planet for future generations, Eufora is dedicated to embracing sustainable practices in every phase of our business. We take a proactive approach to minimizing the environmental impact that our daily activities have on our world, and we believe in creating integral products that respect the environment and the people who use them.
Today, all Eufora products meet the most rigorous standards in formulation, utilizing Certified Organic Aloe along with nearly 75 different natural plant extracts and essential oils, all of which are classified as renewable resources and considered biodegradable. Eufora never uses mineral oil or artificially created colorants. Our fragrances are complex and naturally derived. All of our raw materials are evaluated on three key impact factors.
Ecologically Correct Harvesting
The environment where the raw material originates is respected and safely maintained. Harvesting is done in a responsible manner, and the natural environment is not depleted or destroyed.
Socially Fair Practices
Practices must deliver positive benefit to the communities that grow, produce and live in the area from which materials are harvested.
Economically Fair Trade
Processes must align in value with the cost to ensure fair demand for materials. Eufora strives to always be a positive contributor to the global community. Eufora leadership and Salon Partners work locally to support charitable partners such as Childhelp, dedicating time and resources to improve the quality of life for those in need.
With a passion for beauty, a dedication to community and a commitment to preserving the planet, the original Bewley family values have stood the test of time, proving that you don’t need to compromise creativity, compassion or well-being to become successful in the professional salon industry.​​

florapothecarie { floor - uh - poth - uh - carry }
is a line of 100% natural & vegan skincare handmade in Connecticut.
They are certified as cruelty-free and vegan by Leaping Bunny and PETA. Inspired by Mother Nature and infused with floral essences + plant extracts.

Sami founded florapothecarie in 2016 because she believes in better beauty. She is the maker and Dave is the muscle. (And the inspiration for beard stuff.)

It all began in 2009, when Sami looked at the ingredients on her favorite body wash and realized she couldn't pronounce most of them. Through research, she discovered many were toxic chemicals linked to skin ailments from mild rashes to cancers and even birth defects. She tossed all offending cosmetics and began studying herbalism and whipping up natural alternatives.

We use only the highest quality natural, organic, and fair trade certified ingredients in our expertly crafted facial serums, toner & masks, bathing salts, whipped body butters and more. Our products contain absolutely no artificial colorants, fragrances, parabens, preservatives, or other toxic chemicals.

We're also committed to the health and future of our planet. Here's what that looks like:

• We don't use any toxic chemicals in our products, which means they're safe for you and safe for the earth. 
• We use glass jars and paperboard containers, which are easily reusable, recyclable, or compostable.
• Our ingredients are sustainably harvested and certified organic or non-GMO whenever possible.
• Our gift & shipping boxes, tissue paper, marketing collateral, business cards, and everything we print at home is made from or printed on recycled materials or post-consumer waste paper.
• All of our wholesale orders are shipped carbon neutral.
• We recycle and compost everything we possibly can. We're proud that our recycling bin is usually more full than our trash can!

the florapothecarie philosophy:

We believe in the healing, calming, and beautifying power of nature.

We believe in using real plant essences, extracts, herbs, and oils,
nothing synthetic and nothing produced by animals.

We believe in taking care of our planet, our animals, and ourselves.

Every product we make is handcrafted with love in small batches.

You’re a natural beauty; keep your beauty natural.™